CASE STUDIES

Jones Protective Services

About This Organization + Our Work

Jones Protective Services LLC is a professional security services provider specializing in construction, retail, and corporate office protection. With more than 20 years of industry experience, the company is committed to delivering reliable, responsive, and locally owned security solutions. When Harry Jones III and the Jones Protective Services team partnered with Baruch Design & Company, their existing website was outdated, visually minimal, and not reflective of the company’s experience or market positioning. The site lacked structure, clarity, and strategic direction — limiting both credibility and lead generation.

THE CHALLENGE

Raising the Standard

The primary objective was to transform the website into a modern, authoritative digital presence while improving visibility and directing traffic more intentionally. The solution required more than a visual refresh — it required strategy.

SERVICES PROVIDED

  • Website

  • Design

  • SEO

  • Strategy

  • Copywriting
  • Blog Publishing
  • Landing Pages

STRATEGIC APPROACH

Baruch delivered a full website refresh designed to elevate professionalism, clarify service offerings, and strengthen authority in the marketplace. The new structure improved visual hierarchy, refined messaging, and positioned Jones Protective Services as an experienced, locally owned security provider. Light SEO enhancements were implemented to improve on-page visibility and align the site with core service and local search terms. To support growth initiatives, Baruch also developed targeted landing pages built to drive specific traffic segments into focused conversion paths — creating a more intentional and effective lead-generation strategy. Schedule a call to learn how our experts and strategists can help you reach your goals.  Contact us now.