BRANDING & VISUAL IDENTITY

Strategic Branding That Clarifies Your Position and Strengthens Your Market Presence

Your brand is more than a logo. It’s how your organization is understood, trusted, and remembered. At Baruch Design & Company, we develop strategic branding systems that align visual identity, messaging, and positioning with your business objectives. Whether you’re launching a new organization, repositioning in the market, or modernizing an outdated identity, we create brands built for clarity and long-term growth.

Our Branding Services Include:

  • Brand Strategy & Positioning

  • Logo & Visual Identity Development

  • Messaging & Brand Voice

  • Brand Architecture

  • Rebranding & Brand Refresh

  • Brand Guidelines & Implementation

WEBSITE DESIGN & DEVELOPMENT

High-Performance Websites Built to Support Business Growth

Your website should be one of your most valuable business tools.

Baruch designs and develops professional, user-focused websites that combine strategy, design, and performance. Whether you need a full website redesign or a new custom build, we create digital experiences that improve usability, strengthen credibility, and support lead generation.

Our Web Design Services Include:

  • Website Strategy & Information Architecture

  • Custom Website Design

  • Website Redesign

  • WordPress Development

  • UX/UI Design

  • Mobile Optimization

  • Website Maintenance & Ongoing Support

Built With Purpose

Every website we develop is structured around your business objectives — not just aesthetics. We prioritize clarity, navigation, speed, and user experience to ensure your website works effectively for both your audience and your internal team.

A well-built website should do more than look professional — it should perform.

GRAPHIC DESIGN

Professional Design That Builds Credibility and Consistency

Design plays a critical role in how your organization is perceived. Consistent, thoughtful creative strengthens your brand and supports effective communication.

Baruch provides professional graphic design services that ensure your marketing materials, reports, presentations, and campaigns align with your brand standards and business objectives.

Our Creative Services Include:

  • Marketing Collateral Design

  • Annual & Impact Reports

  • Presentation & Proposal Design

  • Campaign Creative

  • Social Media Graphics

  • Print Design & Production Support

Design With Discipline

Our creative work is grounded in brand consistency and strategic communication. We focus on clarity, hierarchy, and visual cohesion so your materials reflect professionalism and reinforce your credibility.

DIGITAL MARKETING

Digital Marketing Aligned With Measurable Business Outcomes

Marketing should support growth — not just activity.

Baruch develops digital marketing strategies designed to increase visibility, attract qualified audiences, and generate measurable results. We align marketing efforts with your broader business goals to ensure strategy and execution move in the same direction.

Our Digital Marketing Services Include:

  • Digital Marketing Strategy

  • Search Engine Optimization (SEO)

  • Content Development

  • Social Media Strategy

  • Campaign Planning & Execution

  • Performance Tracking & Reporting

Strategic Execution

We focus on sustainable growth through thoughtful planning, audience targeting, and ongoing analysis. Our approach prioritizes clarity, consistency, and measurable performance — ensuring your marketing investment supports long-term success.

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Baruch Design & Company is a Cleveland-based full-service creative agency specializing in strategic branding, web design, graphic design, and digital marketing. With nearly two decades of experience, we help businesses, nonprofits, and public organizations build high-performing websites, strengthen brand identity, and implement marketing strategies that increase visibility, generate qualified leads, and drive measurable growth.

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